Is it December already? The end of the year always seems to come with an explosion of activity. But if you can find the time, it...
Tags: Understanding Labels
When you buy groceries, the question is “paper or plastic?” At a fast food counter you’ll hear, “For here or to go?” When you...
Tags: Understanding Labels, Label Design
As you think about the labels that will bring your brand’s children’s products to life, the first things you might think about...
Tags: Label Design, Product Labels
To a printer, a color is not just a color. The colors we perceive from printed material are the result of the interplay between...
Tags: Label Design, Product Labels
The stores have put away their spider webs and witch hats and are pulling out the tinsel and wreaths. Holiday marketing is both...
Tags: Label Design, Product Labels
The evidence shows that consumers are increasinglychoosing brands that take their environmental impact seriously.According to a...
Tags: Product Labels, Sustainability
Who doesn’t want to save money on their custom labels? Every penny you can shave off of the cost of your labels is a penny you...
Tags: Understanding Labels, Label Design
We often talk about the technology-driven methods brands use to put their marks on their products and engage with consumers. But...
Tags: Label Design, Product Labels
Among the many challenges blind or visually impaired people overcome every day is how to identify products at the grocery store,...
Tags: Label Design
Beauty is booming. Everybody from your grandmother to the kid next door is having fun contouring, highlighting, and tinting — and...
Tags: Label Design, Product Labels, Health & Personal Care Labels
We’re living in a golden age of wine bottle label design, thanks to innovations in label-printing technology, a new generation of...
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