Having been in customer- or client-facing roles throughout my career, I’ve lost track of the number of times that I have been...
Tags: Understanding Labels
There’s a feeling of satisfaction when you submit a file to a printer and receive, “That’s perfect – thanks!” as a response....
Tags: Label Design
If nearly $2 billion in sales on Etsy (and growing) is any indication, the market for handcrafted goods is only gaining momentum....
Tags: Label Design, Product Labels
If you’re launching a new brand (or refreshing an old one), the look of your logo isn’t merely a decorative decision. Your logo...
Tags: Label Design, Product Labels
No one who works for a small business holds just one role. Chances are, everyone’s necks are sore from supporting the weight of...
Tags: Label Design, Product Labels
Maybe your product label design hasn’t changed since your company used rotary phones and it’s time for a new look. Or, you might...
Tags: Label Design, Product Labels
Marketing experts will tell you that a brand isn’t something you own. A brand is the sum total of people’s perceptions of a...
Tags: Label Design, Product Labels
A great beauty product label doesn’t just say, “Our product will make you look beautiful and smell nice.” It’s about connecting...
Tags: Label Design, Product Labels, Health & Personal Care Labels
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