11 Oct

4 Simple Ways to Reduce Custom Label Costs

Who doesn’t want to save money on their custom labels? Every penny you can shave off of the cost of your labels is a penny you can reinvest into your business. But is there really any wiggle room on label costs?

04 Oct

Labeling Guidelines for Electronics: What You Should Know

From the smartphone in your pocket, to the lamp above your head, to all the microchips, transistors, and wires that provide power, movement, and function to the consumer and industrial devices that make modern life and work possible, electronics are everywhere. And with each device and its[...]

27 Sep

A Printer’s Tips for Designing a Great Craft Beer Label

There is a lot of great beer out there, thanks to the revival in craft brewing. Brewers are getting increasingly creative, with their delectable-sounding IPAs, porters, lagers, sours, and stouts tempting us into trying something new every time.

A big part of that temptation? The label. We’re not[...]

18 Sep

Why Pharmaceutical Labels Need an Expert Label Manufacturer

Pharmaceuticals are among the most tightly regulated products in the country, and for good reason. Even tiny errors can mean the difference between helping and harming a patient. If information is misinterpreted (or missing), these products can fail to fulfill their vital functions.

Because of[...]

06 Sep

10 Great Custom Labels from the Past

We often talk about the technology-driven methods brands use to put their marks on their products and engage with consumers. But as we look to the future, we shouldn’t forget the past. Some of the most innovative label designs of the past have lessons to teach us about branding and endurance.

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30 Aug

Product Labels and the Science of Color

When you’re in the label printing business, you think a lot about color. To a layperson, a yellow is a yellow, a blue is a blue, and a purple is a purple. To a printing company, those simple descriptions of color are uncomfortably non-specific.

A color on a monitor screen can look very different[...]

24 Aug

Custom Labels and Accessibility: 3 Options for Visually Impaired Consumers

Among the many challenges blind or visually impaired people overcome every day is how to identify products at the grocery store, at the pharmacy, and around the house.

Most visually impaired people have perfected strategies to adapt. They may bring a friend or family member to the store to help[...]

16 Aug

5 Label Trends for Cosmetics Brands and Beauty Products in 2018

Beauty is booming. Everybody from your grandmother to the kid next door is having fun contouring, highlighting, and tinting — and cosmetic brands are reaping the benefits. The global cosmetics market is skyrocketing toward a market value of over $800 billion by 2023, and is seemingly impervious[...]

09 Aug

Eco-Friendly Labels for Environmentally-Conscious Brands

Nearly three out of four millennials say they would pay more for sustainable products. Over half of baby boomers feel the same way.

Among those consumers willing to pay more for sustainability, 53 percent look for products with environmentally-friendly packaging. Driven by consumer demand, the[...]

02 Aug

Label Roundup: 10 Wine Labels That Stand Out

We’re living in a golden age of wine bottle label design, thanks to innovations in label-printing technology, a new generation of creative graphic designers, and an increasing eagerness on the part of winemakers to break with staid tradition.

You don’t have to look far to find examples of the[...]

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