The Label Printers Blog | Lori Campbell

Ordering Custom Labels? The Key Is Cross-Team Collaboration

By Lori Campbell

Ordering Custom Labels? The Key Is Cross-Team Collaboration

Who is responsible for ordering custom labels at your organization?

Is it an engineering team that understands the role the label...

Tags: Understanding Labels, Label Design, Product Labels

Why Custom Labels are More than Just Stickers

By Lori Campbell

Why Custom Labels are More than Just Stickers

Consumers are exposed to thousands of brand messages daily as they move about their homes, and virtual spaces. All the while,...

Tags: Understanding Labels, Product Labels

How to Reduce Custom Label Costs Without Sacrificing Quality

By Lori Campbell

How to Reduce Custom Label Costs Without Sacrificing Quality

Lately it seems like "the pinch" is just getting more and more painful. It can feel like you're being asked to spend more and...

Tags: Understanding Labels

How to Negotiate for Better Label Pricing

By Lori Campbell

How to Negotiate for Better Label Pricing

When shopping for labels, you obviously want to get the best value for your money.

But you might be surprised that the lowest...

Tags: Product Labels

By Lori Campbell

Degrees of Separation

Someone asked me the other day who our top competitors are in the area of anti-counterfeiting/brand protection. As a business...

Tags: Security Labels

By Lori Campbell

Investing in Capabilities

Unless you're a history buff (or a label geek!), the first few paragraphs of this article might not be of much interest. For me,...

Tags: Company News, Understanding Labels

By Lori Campbell

The Challenges of Pharmaceutical Labeling

This recent article in Label and Narrow Web magazine summarizes the March Pharma Labeling Compliance Conference. The comments...

Tags: Product Labels, Health & Personal Care Labels

By Lori Campbell

Instant Gratification Drives Consumer Behavior

Click on this link to read some great strategies for engaging consumers. The sales and customer service staff at The Label...

Tags: Label Design, Product Labels

By Lori Campbell

Visual vs. Verbal

This article reinforces what visual creatures we consumers are. The emphasis on creating that visual "stamp" of your brand's...

Tags: Product Labels

By Lori Campbell

A Case Against QR Codes in Package Design | Kaleidoscope | blog

This is a great post on the problems inherent with simply slapping a QR code on a package and calling it a day. QR codes can be a...

Tags: Label Design, Product Labels

By Lori Campbell

We Have Seen the Enemy….and the Enemy is Us!

You can’t turn around these days without someone making an announcement.And I’ve got one of my own:I AM NO LONGER THE...

Tags: Security Labels

Insider Advice and Expert Insights

Learn Everything You Never Knew About Labels

Pick a topic:

Ordering Custom Labels? The Key Is Cross-Team Collaboration

Why Custom Labels are More than Just Stickers

How to Reduce Custom Label Costs Without Sacrificing Quality

How to Negotiate for Better Label Pricing

Degrees of Separation

Investing in Capabilities

The Challenges of Pharmaceutical Labeling

Instant Gratification Drives Consumer Behavior

Visual vs. Verbal

A Case Against QR Codes in Package Design | Kaleidoscope | blog

We Have Seen the Enemy….and the Enemy is Us!

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