07 Jul

Fighting Fakes Around the Globe

By Elizabeth Bellaver


Interpol’s Turn Back Crime Campaign Wins the 2015 Global Media Award
Europol’s IPCrime Unit Wins the 2015 Global Anti-counterfeiting Awards

europol        turn back crime

The Label Printers is proud of our continuing involvement with and sponsorship of the International Law Enforcement IP Crime Conference co-hosted by Interpol, in partnership with UL. We’re pleased to share these reports on the global awards won by Interpol and Europol.

Interpol’s Turn Back Crime Campaign Wins the 2015 Global Media Award
One year after its official launch, the Turn Back Crime campaign has been recognized with an award from the Global Anti-Counterfeiting Group.

The campaign has reached out to police, the private sector and general public across the globe, crossing cultures and languages in a joint effort to make the world a safer place.

#TogetherWeCan #TurnBackCrime

Full text of the news from Interpol.

Europol’s Intellectual Property Crime Unit Wins the 2015 Global Anti-counterfeiting Awards
On World Anti-Counterfeiting Day, Europol’s Intellectual Property Crime Unit – Focal Point (FP) COPY, was declared the winner of the 2015 Global Anti-Counterfeiting Group Awards – International Public Body Category, for the outstanding results achieved in combating counterfeiting and piracy. The Global Anti-counterfeiting Group (GACG) is a network of national and regional IP protection and enforcement organisations gathering 21 members covering 40 countries.

Full text of the news from Europol.

Counterfeit and pirated goods could cost the global economy up to €1 trillion per year according to some estimates, and this translates into loss of legal employment, lack of investment in new jobs and increased prices of legal goods. It also means less public funding for services such as health, education and social welfare. Cases supported by FP Copy show the involvement of organised crime groups, often carrying other types of criminal activities such as trafficking in human beings or money laundering.

More info about the Global Anti-Counterfeiting Group [GACG] and their awards and programs.

Deploying Your Brand Protection Strategy

Why does your brand matter? Your customers consciously and subconsciously make decisions based on the strength of your brand.

Think of your brand as a shorthand for the trust your customers invest[...]

By The Label Printers
Custom Label Printing and Complex Jobs

“How are we going to make this happen?”

Every creative idea has eventually bumped up against this question. You can see the finished product in your mind, you know exactly what you want it to do[...]

By Tom Erickson, Vice President, Manufacturing
Covert Security Elements in Brand Protection Labels

When you read the phrase “covert security,” product labels don’t immediately jump to mind. The words conjure up images of illicit meetings, shadowy figures, and secret codes — spy stuff.

But in an[...]

By The Label Printers
Overt Security Elements in Brand Protection Labels

In part 1 of our series on brand protection labels, we wrote about how your brand is one of your business’s most valuable assets – if not the most valuable asset. We talked about how negative[...]

By The Label Printers
Do You Need Brand Protection?

(This blog is Part 1 in our ongoing series on brand protection.)

Your brand is more than a name. It’s more than a logo, more than colors, and more than an aesthetic. Your brand is not even your[...]

By Kevin Crimmins
Luxury Brand Labels: Ways to Set Your Product Above the Rest

Whether it’s designer handbags, premium vodka, or top-end electronics, luxury products are aspirational and desirable. And it’s not just because of the products themselves: Luxury brands carefully[...]

By Kevin Crimmins