Like anyone, we always feel good when we hear people saying kind things about us. This story about us is especially gratifying as it not only spotlights our 50-year Anniversary but also shines a light on our own Lori Campbell. We benefit every day from Lori’s leadership and the insights she carries with her from having worked at all levels of our organization over the past several decades. Please take a moment to read the story to gain insights not only into who we are but also into the approach one of our leaders takes to her critical role in our business.
(This blog is Part 1 in our ongoing series on brand protection.)
Your brand is more than a name. It’s more than a logo, more than colors, and more than an aesthetic. Your brand is not even your[...]January 09, 2020 By Kevin Crimmins
In business, clients and customers commonly entrust their partners with sensitive assets. As printers, our customers routinely rely on us to handle trademarked and copyrighted materials – their[...]December 12, 2019 By Kevin Crimmins
Whether it’s designer handbags, premium vodka, or top-end electronics, luxury products are aspirational and desirable. And it’s not just because of the products themselves: Luxury brands carefully[...]July 19, 2018 By Kevin Crimmins
You have beautifully designed label graphics ready to go, and you’ve chosen your label supplier. Now it’s time for your printer’s prepress team to make sure every color, font, and image on your[...]July 12, 2018 By Kevin Crimmins
What are the ingredients of an amazing beer experience? Barley, hops, and yeast are essential. But for Noon Whistle Brewing Company, it’s not just about taste; there’s a visual and even tactile[...]May 24, 2018 By Kevin Crimmins
When people think of “counterfeiting,” they tend to think of counterfeit money. However, there is a hugely lucrative market for counterfeit goods, with cheap knockoffs that attempt to imitate the[...]March 23, 2018 By Kevin Crimmins