Kevin Crimmins

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Recent Posts

18 Oct

Custom Labels – Let’s Talk About Price.

We love answering questions about custom labels at the Label Printers. We’re always happy to talk about the latest trends in label design and the most recent developments in brand protection. And it’s a true joy to walk customers through the operation of our printing technology.

There is one[...]

10 Oct

Why Thinking in 3D Is a Must for Custom Label Printing

Before you start planning the look of your next custom label, take a moment to think about where it will ultimately reside, whether on a bottle, box, can, or other surfaces. What do you notice? Curves, bumps, ridges — in short, dimensionality.

Custom labels are flat pieces of paper or film.[...]

04 Oct

Custom Label Roundup: Household Product Labels

It’s not easy being a custom label on a household product.

Items such as cleansers, dish soap, laundry detergent, and air fresheners are subjected to some of the harshest conditions a product can encounter. Damp bathrooms, musty cabinets, and cold cellars are all common storage areas for[...]

26 Sep

Custom Label Printing for Challenging Applications

“Why do you ask so many questions?” We admit it might be a little disorienting to experience for the first time the questions that a label sales professional asks. Our people are inquisitive.

There’s a reason for the in-depth questioning, however, and it’s not only because we really like our[...]

23 Sep

Custom Label Highlight: Extended Content Labels

With some products, you may need or want to put a large amount of information on a small label. But how do you make it work without reducing your font size to the point of illegibility?

Fortunately, in a three-dimensional world, there’s no reason to restrict our product labels to two dimensions.[...]

16 Sep

Retail and RFID Labels: What You Need to Know

While browsing your favorite retailer’s website, you see a pair of boots you’d love to have. But your foot shape is tough to fit, so you prefer to buy in-store so you can try on a couple of sizes.

The thing is, you know from experience that brick-and-mortar stores do not always carry the same[...]

05 Sep

Time to Update Your Label? How Not to Harm Your Brand.

As the expression goes, a picture says a thousand words. If that picture is on your product label or packaging, it says everything.

Ten years ago, a well-known household brand found that out the hard way, when a redesign gained sleek and modern graphics … but lost customers. Millions of them.

23 Aug

A Brief History of Printing Presses – Part 4: Modern Day

If you’ve been following our series on the history of printing presses, it’s been quite a ride. We started in China way back in the 800s A.D. We checked in with Gutenberg and the information explosion he ignited throughout Renaissance Europe. And in our last piece, we looked at the Industrial[...]

15 Aug

Smart Label Technologies for Food Products

The way we eat is changing, and with it, the information we look for on product labels. Many Americans are no longer content to remain in the dark about the ingredients in their food, the source of the ingredients, and how they’re processed.

The growing consumer desire to know about their food[...]

08 Aug

So You Need a Custom Label: Now What?

Here at the Label Printers, we think about custom labels a lot – not just because labels are our business, but because we’ve seen how the right label can help move products off the shelf. Labels aren’t just decorations; they’re critical sales tools.

Whether you’ve been planning your label for[...]

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